The new globalized economy is changing at a very rapid pace characterized by fierce competition, new technologies and a changing consumer mind set. The Information age has brought some solace for companies operating in this environment by providing them access to information for practically anything.
Market Equations India is a advanced analytics outsourcing firm providing a whole range of data analytics outsourcing services across a wide spectrum of industry verticals helping organizations make informed decisions at the "right time" to maximize performance in a globally challenging business environment.
Banking & Financial Services
Industry challenges: Increased competition to acquire high potential customers, advanced technology adoption and digitization, uncontrolled debt exposure, considerable pressure on profits, ROA and ROE, and meeting ever changing demands of customers.
Solutions: Market Equations helps organizations target and acquire profitable customers, enhance loyalty, minimize risk exposure and fraud, address compliance issues, reduce operational costs and maximize revenue growth and profitability. Read More
E-Commerce & E-Retail
Industry challenges: Increased competition, shrinking margins, seasonal variations impacting revenues, lack of innovative acquisition and retention strategies, ineffective supply chain leading to poor customer satisfaction and the lack of proper analytics infrastructure to derive decision making.
Solutions: Market Equations helps organizations apply extensive analytics to transform information to insights leading to better decision making for better business outcomes, resulting in maximizing revenue and profitability. Read More
Healthcare & Pharmaceutical
Industry challenges: Legislation and governance, the patent cliff, shift in influence from physicians and prescribers to non-prescribers, from blockbusters to a generic drug market, lack of integration in sales and marketing (esp. social media) and the need to derive insights the quickest for better patient outcomes.
Solutions: Market Equations helps organizations apply extensive analytics to transform information to insights leading to better decision making for better patient outcomes, resulting in maximizing shareholder value and profitability. Read More
Insurance
Industry challenges: Regulatory and compliance, risk management (ORSA, CBI), customer experience management, inability to exploit data through analytics, inefficient billing and claims functions are some of the most pressing challenges.
Solutions: Market Equations helps organizations maximize customer life time value, detect fraud and manage risk, maximize policy renewals, personalize offers, speed up approvals, reduce settlement delays, enhance sales force effectiveness, optimize operational costs and maximize profitability. Read More
Retail & FMCG
Industry challenges: Competition from e- retailers, increased technology adoption by consumers, declining sales and shrinking margins, stagnant pricing and promotion strategies and lack of store innovation and a one-one customer engagement strategy to enhance customer experience.
Solutions: Market Equations helps organizations target and acquire profitable customers, enhance loyalty, minimize risk exposure and fraud, address compliance issues, reduce operational costs and maximize revenue growth and profitability. Read More
Telecom
Industry challenges: High customer churn, declining ARPU, unprecedented increase in mobile broadband base, revenue leakages and high competition from mobile virtual network operators and over-the-top providers.
Solutions: Market Equations helps organizations acquire profitable customers, enhance customer life time value, reduce churn while enhancing loyalty, minimize risk and maximize profitability. Read More
Used Car Sales & Rental
Industry Challenges: The dynamics of this billion dollar industry has seen a paradigm shift from being totally sales driven to being profitability focused in this dynamic and highly competitive environment. This emerging landscape has made it inevitable for companies in this industry to reinvent the wheel and drive profitability through innovative and fact based market decision making capabilities.
Solutions: Market Equations helps Auto dealerships in the Rental and User car sales industry institutionalize and leverage predictive analytics and modeling into their core business decision making practices to help them focus internally on customer profitability thereby, helping them maximize revenues and bottom line. Read More
