Data Analytics Services by Industry
Telecom

Our high impact Data Analytics services for the Telecom Industry helps organizations maximize profitability by maximizing customer acquisition, enhancing customer loyalty and retention, personalizing cross sell-up sell efforts, optimizing price and offers, improving collections and recovery, minimizing default rates, minimizing customer churn, enhancing customer life time value, improving customer service and satisfaction, optimizing operational cost and maximizing revenue.

Customer Life Cycle Management

  • Customer Acquisition
  • Customer Segmentation
  • Cross Sell – Up sell Analysis
  • Customer Life Time Value Analysis
  • Customer Profitability Analysis
  • Customer Churn Analytics
  • Customer Risk Analytics
  • Social Media Analytics
  • Product Affinity Analytics
  • Offer Optimization
  • Tariff Modeling
  • Revenue Leakage Analytics

Network Optimization & Management

  • Capacity Utilization & Planning
  • Network Monitoring & Optimization
Analytics Solutions E-Commerce

Industry challenges:High customer churn, declining ARPU, unprecedented increase in mobile broadband base, revenue leakages and high competition from mobile virtual network operators and over-the-top providers.

Benefits: Market Equations helps organizations acquire profitable customers, enhance customer life time value, reduce churn while enhancing loyalty, minimize risk and maximize profitability.

ANALYTICS IN TELECOM :: CUSTOMER ANALYTICS

Market Equations India helps organization in the Telecom industry use proven analytics methodologies to have a clear and precise understanding of their customer base and their changing demands and expectations leading to improved customer acquisition, retention, loyalty and life time value. Our Analytics Outsourcing services for the Telecom industry help organizations identify the most profitable customers and target the right customers through effective customer segmentation, personalized offerings (product, price, promotion and channel) , control attrition and default rates, enhance customer life time value through effective cross sell and up sell strategies and improve customer service levels to enhance wallet share and profitability. To learn more    Contact Us   

ANALYTICS IN TELECOM :: MARKETING ANALYTICS

Market Equations India helps organization in the Banking and Financial services industry use proven analytics methodologies to measure and monetize their marketing strategies by optimizing their market mix strategies, enhance their sales force effectiveness, maximize response rates from campaigns, optimize promotions and positioning, measure marketing ROI while optimizing marketing spends, improving customer experience and maximizing profitability. To learn more    Contact Us   

ANALYTICS IN TELECOM :: CUSTOMER CHURN & LOYALTY

Our Analytics outsourcing services for the Telecom industry helps organizations enhance customer loyalty and retention while controlling attrition levels by applying an analytics driven approach to improve customer service levels on every interaction, reduce churn and migration, optimize and personalize offers to enhance customer experience and life time value helping them maximize customer profitability. To learn more    Contact Us   

ANALYTICS IN TELECOM :: PRICING ANALYTICS

Our Analytics outsourcing services for the Telecom industry helps organizations with determining accurate pricing, developing loss forecasting models and segment based plan optimization outputs helping telecom firms acquire and retain customers through accurate and personalized offers and help enhance life time value, mitigate risks and maximize profitability. To learn more    Contact Us   

ANALYTICS IN TELECOM :: RISK ANALYTICS

Market Equations India helps organization in the Telecom industry manage and control risks associated with non-payment or high default rates, develop collection and recovery models and minimize churn to competition and accurately forecast demand to help organizations mitigate risks, minimize defaults, optimize spends and maximize profitability. To learn more    Contact Us   

ANALYTICS IN TELECOM :: NETWORK OPTIMIZATION

Our Analytics outsourcing services for the Telecom industry helps organizations use proven analytics methodologies to accurately forecast demand, optimize sourcing and analyze network performance to optimize spends, enhance service levels and maximize profitability. To learn more    Contact Us   

ANALYTICS IN TELECOM :: PREDICTIVE ANALYTICS

Our Analytics Outsourcing services for the Telecom industry helps organizations build high quality predictive models to help understand the customers propensity to buy/upgrade, develop LTV models, predict churn and enhance revenue opportunities and profitability. To learn more    Contact Us   

ANALYTICS IN TELECOM :: OPERATIONAL ANALYTICS

Market Equations India helps bring in better predictability and accountability to your Telecom operations process and operational decision making that lead to better business outcomes. Operational Analytics services help optimize resource allocation, improve cash flows, optimize spends, increase productivity and profitability. To learn more    Contact Us   

ANALYTICS IN TELECOM :: SOCIAL MEDIA ANALYTICS

With the explosion of data fuelled by social media interactions, it is crucial to understand the sentiments expressed by your customers on this channel, identify gaps and reverse negative sentiments through carefully designed social media strategies to manage your brand reputation and enhance revenue opportunities by converting customers into influencers. To learn more    Contact Us   

ANALYTICS IN TELECOM :: MIS, DASHBOARDS & SCORECARDS

Decision makers are interested in insight and recommendations that have definitive action items that are simple, crisp, clear and precise with visually appealing charts and graphs customized for every individual or department. We provide you just that and nothing more. To learn more    Contact Us   

CASE STUDY

Customer Churn Analysis Scorecard

Market Equations developed a Customer Churn Analysis Scorecard solution for a large Telecom service provider in the United States to identify key churn drivers and helping them retain subscribers by implementing churn prevention strategies. Key Objectives: Early Identification of likely defectors, Identification of key Churn drivers/triggers and Optimizing...

Read More
CASE STUDY

Early Warning Termination Scorecard

Market Equations helps a large Telecom company in the US build a robust model for their collection strategies to optimize their collection efforts. This tool is being used in a live collection system with an automated alert system to raise indications of customers in terms of high, medium or low risk level at the time of their first default itself.

Read More