Market Equations offers industry specific Research and Data Analytics outsourcing services helping organizations stay ahead in a knowledge centric globalized world. Our Research and Analytics outsourcing Case Studies aims to showcase our capabilities and expertise in Research and advanced Analytics that have transformed businesses to succeed in this highly competitive knowledge economy.
Our Research and Analytics Case studies helps you understand our customers business, the challenges they faced, our innovative solutions and the business outcomes that resulted in a significant increase in their business performance and profitability.
Client information has been deliberately withheld for obvious reasons. References will be provided on request.

- CASE STUDY
Cross Sell Analytics strategies on a financial portfolio
Market Equations India helps a leading financial services group use analytics to leverage its huge customer database to attract customers towards its various other financial products using innovative and smartly designed cross sell strategies.
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- CASE STUDY
Customer Portfolio Analytics
Market Equations helps the Financing arm of one of the largest Car rental dealerships in the US build incisive and comprehensive predictive models to help the dealership predict profitable future loans while avoiding unprofitable loans, design optimum pricing strategies and optimize portfolio performance to maximize revenues.
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- CASE STUDY
Collection Analytics strategies for a personal Loan portfolio
Market Equations India helps a leading Bank use analytics to develop a scorecard at the account level such that higher the score more likely the account would default in the next month. This would enable the bank devise differential multimedia treatments at a segment level and optimize collection efforts to boost collection revenues.
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- CASE STUDY
Demand Forecasting & Inventory Management Solutions for a E-Retailer in the United Kingdom
Market Equations helps a UK based online retailer leverage predictive analytics to accurately forecast demand across multiple DC's globally enabling them reduce inventory costs, improve customer service and retention levels and increase sales by over 200% by reducing stock outs.
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- CASE STUDY
Shipment - Freight Services Optimization Analytics - Supply Chain Optimization
Market Equations India helped a global E-Commerce Fashion retailer with Outbound freight optimization analytics - by cost, service levels, zone, package dimensions and weight thereby, helping the company optimize customer service levels, reduce shipment costs and maximize profitability.
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- CASE STUDY
Social Media Analytics - Linking Facebook fans growth to Sales
Market Equations helped a UK based E-Commerce firm institutionalize sales and marketing Analytics by building a correlation model linking Facebook "likes" and "fan" growth to Sales, helping them allocate their marketing spends effectively into channels that maximize returns and reduce costs incurred in holding excess inventory and retain clients by eliminating...
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- CASE STUDY
Product Segmentation and Sales Data Analysis to increase Sales productivity for a large Multi Brand retailer in Australia
Market Equations India helped a leading multi brand E-Commerce firm extract valuable insights from their large customer database and understand the varying sales trends, customer behavior, product affinity, market baskets to...
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- CASE STUDY
Insurance Claims Analytics to help identify application fraud
Market Equations helped a large insurance company in the United States develop an analytics based scoring engine that identified fraud and suspicious claims thereby, helping them take corrective action on a real time basis.
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- CASE STUDY
Medical Claims Analysis aimed at preventive care
Market Equations helps a large Insurance company in the US take preventive action by identifying individual members who have high probabilities of incurring high medical costs.
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- CASE STUDY
Customer Churn Analysis Scorecard
Market Equations developed a Customer Churn Analysis Scorecard solution for a large Telecom service provider in the United States to identify key churn drivers and helping them retain subscribers by implementing churn prevention strategies. Key Objectives: Early Identification of likely defectors, Identification of key Churn drivers/triggers and Optimizing...
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- CASE STUDY
Early Warning Termination Scorecard
Market Equations helps a large Telecom company in the US build a robust model for their collection strategies to optimize their collection efforts. This tool is being used in a live collection system with an automated alert system to raise indications of customers in terms of high, medium or low risk level at the time of their first default itself.
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