About Market Equations
A Research & Analytics Outsourcing Company

Data doesn't speak for itself. We are the people who bring data to life.

Market Equations is a Research & Analytics company that helps organizations across industry verticals solve business critical problems through the application of advanced analytics and industry best practices. For close to a decade, Market Equations has been solving mission critical problems faced by clients globally by bringing together a great team, sector expertise, a culture of innovation, passion for science, knowledge sharing and customer centricity.

Founded in 2006 and among the first Research and Data analytics outsourcing firms in India, our Research and Analytics solutions are aimed at helping organizations make tactical and strategic decisions by leveraging the power of analytics through scientific decision making practices.

Team @ Market Equations

Our people, values and culture are our greatest asset. In an industry where most are on ventilator support we still have a healthy heart and it is reflected in everything that we do.

We strongly believe in creating a "people advantage" to build a world class organization which is strongly reflected in our recruitment policy. Our team comprises of PHD's, MBA's, CFA's, Mathematicians, Science and Technology professionals from premier educational institutions in India and abroad.

Our Clients

What our clients seek most is "expertise". Our clients from diverse industries are a testimonial to our uncompressing commitment to building a world class people driven organization focused on results backed by continuous learning, collaborative thinking and collective decision making, Some of our solutions that have positively impacted our clients businesses include – churn analytics, CLTV, risk modeling, demand forecasting and inventory planning, network optimization, social media analytics and a wide variety of marketing and customer analytics solutions.

From simple descriptive analysis to complex customer analytics solutions that helped a large telecom company significantly improve customer retention to our advanced predictive forecasting models that helped a large online retailer increase sales, retain customers and enhance customer life time value, our innovative solutions have always helped organizations improve performance and consistently post enduring results. Read More - Success Stories   Testimonials  

Snapshot

  • Founded in 2006 and among the first analytics outsourcing firms in India.
  • Recipient of the prestigious Global Black Book of Outsourcing Award.
  • Headquartered in Bangalore and Delhi, India.
  • Vision: Being a change agent and transforming businesses to succeed irrespective of the circumstances and to promote equal opportunity for all in the true spirit of competition.
  • Services: Business Analytics, Customer Analytics, Marketing Analytics, Risk Analytics, Supply Chain Analytics Financial Analysis and Modeling and Market Research Support services.
  • Industry focus: Banking, Financial Services, Insurance, Telecom, Retail, E- Commerce, Healthcare, Pharmaceutical (commercial), Logistics, Travel and Hospitality.
  • Team Qualifications: Industry Experts and professionals with PHD's, MBA's, CFA's, Mathematics, Science and Technology graduates from IVY League institutions in India and abroad.
  • Team Composition: Subject Matter Expert (Industry), Business Analyst, Data Scientist, Database Architect.
  • Technical Capabilities: Statistical and Mathematical tools: SAS, R, SPSS, MATLAB: Databases: Oracle, DB2, SQL server, MS Access; Reporting Tools: MS Excel, VBA automation, PowerPoint; MIS & Dashboards.