Market Equations announces Release of Online Survey Software Application

Bangalore, India - July 10, 2008 - Market Equations, a technology enabled Management Consulting & Market Research Outsourcing company, announced the Release of its Online Survey Software Application at a gala evening attended by its leadership and all its employees.

Raymond Augustine, COO, Market Equations says, "We foresee the need for an easy to use, low cost Survey application by marketers around the globe as Product Life cycles are shrinking by the second and the need to hear the voice of every customer becomes crucial for retention and growth".

The Survey application will be made available free of cost. However, the Management has also taken a decision on providing Support to organizations that may require assistance with managing their studies. This stems from the fact that support is essential to organizations that require complex, logic-based time critical studies.

Some of the features of this application include: Visual customizations through attractive and wide choice of templates, Progress visuals on each question, easy to enter, modify, save, pre-view questions as required, easy integration of several response type options, video, audio and image display integration and a reporting interface that can be easily tailored to meet complex data needs. One of the clear differentiators is the availability of Statistical Support on request from our experts to integrate models customized for each study.

Market Equations can help with Advertising Effectiveness Survey , Brand Equity Survey , Customer Satisfaction Survey and Employee Satisfaction Survey.

This Application will enable customers to finally get what they need, rather than accept what is available.

About Market Equations

Launched in early 2006, Market Equations is a results-oriented Market Research & Strategic Management Consulting Outsourcing Company providing Actionable Intelligence and Market Research Solutions to Organizations worldwide. From stand alone to complete integrated solutions we provide our customers a one stop solution for their Business and Consumer Market Research and Decision Support needs. Headquartered in Bangalore, India, Market Equations provides customers measurable and enduring results that have a lasting impact.

Market Equations goes beyond providing you substantial cost and time efficiencies to providing you access to a highly competent and qualified group of industry experts, focused on providing you enduring results that have a lasting impact.

For more information, visit the Market Equations website at www.marketequations.com or you can also write to info@marketequations.com for more information.