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Research Solutions by Industry


Most of our Solutions have its application in almost all industries but Market Equations goes beyond to provide Industry specific Research solutions to organizations globally . Our team of Industry veterans are in constant touch with the changing dynamics of practically every industry assisting you in making enduring long term decisions. We track how the industry is changing, growing, consolidating and keep track of the competitive environment and trends to provide our customers tailored industry specific solutions.

Analytics and Modeling Solutions by Industry


Banking and Financial Services

Market Equations offers results oriented Data Analytics and Modeling solutions for the Banking and Financial services industry to cover Campaign analytics, Credit Risk scoring analytics, Segmentation analytics, Cross-sell/Up-sell analysis, Customer Loyalty and Churn Analytics, CRM Analytics, Fraud Detection/Bad Debt Analytics, Portfolio Valuation and Analytics and much more. Read More!

Insurance

Market Equations India offers results oriented Data Analytics and Modeling solutions for the Insurance industry to cover Campaign analytics, Credit Risk scoring analytics, Segmentation analytics, Cross-sell/Up-sell analysis, Customer Loyalty and Churn Analytics, CRM Analytics, Fraud Detection Analytics, risk modeling and much more. Read More!

Telecom

Market Equations India offers results oriented Data Analytics and Modeling solutions for the Telecom Industry to cover Campaign analytics and Response modeling, Credit Risk scoring analytics, Segmentation analytics, Cross-sell/Up-sell analysis, Price Analytics, Customer Loyalty and Churn Analytics, CRM Analytics, Trend Analytics, Fraud Detection Analytics and much more. Read More!

Retail & FMCG

Market Equations India offers results oriented Retail Data Analytics and Modeling solutions for the Retail & FMCG Industry to cover descriptive analysis including Sales Analysis, Category Trend Analysis, Brand Analysis, Stock out analysis, Promotion and Benchmarking analysis and advanced predictive analysis including Lifetime Value Analysis, Churn Analysis, Market Basket Analysis, Response modeling and much more. Read More!

Healthcare and Pharmaceutical

Market Equations India offers results oriented Healthcare & Pharmaceutical Data Analytics and Modeling Services for the Healthcare & Pharmaceutical Industry to include fact based Forecasting, Sales Force Excellence frameworks and planning, Incentive Compensation and Target Plans, Sample Optimization Analytics, Sales Performance analytics, Behavioral Analytics, Market Potential Analysis, Marketing Analytics and Segmentations analysis solutions and much more. Read More!

Travel and Hospitality

Market Equations offers data analytics and modeling solutions to the Travel and Hospitality industry providing them a framework for data driven decision making and maximizing the value of every customer interaction. Through data analytics, we help companies analyze marketing and other revenue enhancing initiatives through the application of quantitative models. Relevant quantitative analysis (e.g. predictive modeling, data mining, etc.) are used to collaborate and build appropriate models that provide actionable insight (e.g. new customer acquisition through inbound marketing strategies, enhanced campaign response rates, better cross-sell , effective segmentation, yield management including effective pricing and inventory strategies, product differentiation strategies, improving customer service strategies etc.) to achieve desired business outcomes. Read More!

Research Solutions for the Retail Industry

Given the global scenario and changing consumer preferences, retailers are going beyond analyzing traditional data sources such as Point of Sale (POS) and Stock Keeping Unit (SKU) data to collecting and analyzing consumer demographic data and facts about their competition to ensure customer retention. The focus is on every speck of information that can help them sustain growth in a market that is rapidly changing.

Team Profiles:

Ph.d in Management from Clemson University, USA

Ph.d in Statistics from Purdue University, USA

Ph.d Indian Institute of Technology, Bombay, India

Ph.d Indian Institute of Technology, Kharagpur, India

Ph.d Utkal University, India

PGDBM (Finance) from XLRI, Jamshedpur, India

PGDBM (Marketing) from XIME, Bangalore, India

PGDBM (Marketing & Finance) JLB, Bangalore, India

MS (Marketing) ICFAI, Hyderabad, India

Masters in Mathematics, Statistics, Economics


Market Equations can provide you the Insight that you need to remain competitive in this rapidly changing retail environment. From Managing and structuring your data - extracting, transforming and loading to Analyzing your data to effectively derive insights that help you attract a new category of consumers and retain existing customers, Market Equations can help you stay ahead of your competition.

Read More on Retail Industry Research Solutions

Research Solutions for the Healthcare Industry - Insurance

With the total cost of Healthcare growing at an annual rate of 7 percent and expected to double between 2000 and 2010, the Insurance Industry is going through a unique period of change. Increasing pressure from government regulations, the aging US population, and demand for innovation and price pressures, the industry has no way out other than emphasizing on building sophisticated and innovative programs to contain costs and manage risk to remain competitive.

Market Equations offer customized solutions for the Insurance industry and works with medical claims data, member demographics and other information stored on large data warehouses, using SAS tools to build logistic regression models to compare actual and predicted costs, to identify individual members who have high probabilities of high medical costs, and various other ad-hoc analyses. The scope of our work goes beyond to also support a stream of new business initiatives brought to market by Insurance companies.

Read More on Healthcare Industry Research Solutions

Research Solutions for the Banking Industry

With the possibility of a prolonged recession, rising interest rates, the mortgage crisis and increasing defaults, the banking industry needs to act fast. Competition from Non bank lenders and foreign banks, dependence on regulations and world economics and new business challenges seem to add to the misery. These harsh realities have forced the banking industry to focus on building innovative strategies and business models to remain competitive.

Market Equations goes beyond providing you substantial cost and time efficiencies to providing you access to a highly competent and qualified group of Banking industry experts, focused on providing you enduring results that have a lasting impact. With decades of experience in Strategic Management Consulting our leadership has empowered and built organizations that have constantly outperformed its competition.

Read More on Banking Industry Research Solutions

A Partial list of Industries we serve and the studies we support include:

 
 

Industries

Banking & Insurance
Retail Consumer Products
Transportation
Media & Entertainment
Consumer Packaged Goods
Travel and Tourism
Technology
Manufacturing

Areas                of

Campaign    Management
Cross/Up Selling
Fraud Detection
Credit Scoring/Risk
Claims Analysis
Sensitivity Analysis
Customer Loyalty
Churn Analysis

Applications

Segmentation/Profiling
Consumer Buying Pattern
Customer Satisfaction
POS Analysis
Market Basket Analysis
Demand Forecasting
Brand Analysis
Quality control

Our Offerings

Consulting
Predictive Analytics Modeling
Data Visualization & Reporting
Global Research - Online
Survey Design and    Programming
Data Collection - US & CA    Only
Data Processing - Verbatim
   Coding & Charting

 

Healthcare & Pharmaceutical

Proof of Concept    Studies
Dose Ranging Studies
Pivotal Studies
Bioequivalence    Studies
Bridging Studies
Post Marketing
   Studies

Safety and Tolerability    Studies
PK/PD Studies
Mega Trial and Health
   Economic Studies
Pre Clinical Studies

Bio-Statistics Support
Protocol Support
Analysis and Reporting
   Services
Consultation Services
Medical Publication &    Research Support
ICH-GCP Compliant


Outsourcing Market Research and Statistical Data Analytics to India can help you achieve substantial cost and time efficiencies, high quality and access to a vast pool of competent intellectual resources. You will gain competitive advantage by outsourcing your Market Research, Consumer Research, Business Research, Clinical Data Management and Medical Claims Data Management Services to Market Equations India. Some of the services that you can explore outsourcing to Market Equations India include Survey Design & Programming, Cross Tabs & Banner Tables Preparation, Verbatim/Open End Coding, Statistical Data Analytics, Data Analysis, Charting and Power Point report writing services.

 
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